SoulCycle's Wellness Weekend Returns with Exclusive Beauty and Fitness Experiences

SoulCycle’s Wellness Weekend will return for its third year. The event is set to take place at The Barn in Bridgehampton from 26 to 28 June. Organisers expect around 2,500 attendees over the weekend. The weekend will feature a range of wellness experiences and brand activations. Drift Wellness will provide a sauna and cold plunge session for visitors. Joi + Blokes plans to run a B12 shot lounge staffed by medical professionals.

Ject will offer express facials and light peels during the event. Allyoos’ BunBar will be on site with quick hair styling services. Intuition Kicks will host a retail pop-up that includes tarot readings.

Sourmilk’s probiotic yogurt bar with mix-ins will return after its debut last year. The concept has not yet expanded to other markets. SoulCycle has kept the event exclusive to Bridgehampton so far. The three-day event will run from 26 to 28 June at The Barn. Attendees can expect a mix of wellness treatments, beauty services, and food offerings. Organisers anticipate strong participation with an estimated 2,500 guests.